Moowa On-the-go Meals
Meet Moowa, a Bay Area-born outdoor meal brand created for adventurers who believe that being in the great outdoors shouldn’t mean settling for sad, boring backpacking food. Founded by Bay Area local and chef Juin Yip Marcus Wong, who brings more than 20 years of professional kitchen experience to the table, Moowa was inspired by countless hikes and backpacking trips where the scenery was incredible—but the food was, well… less so. Inspired by his Malaysian heritage and a love of Southeast Asian flavors, Juin set out to create freeze-dried meals made with whole, clean ingredients that are easy to pack and actually exciting to eat.